Nearly everyone uses social media. And whether you run a small- or medium-sized business (SMB) or multinational conglomerate, social media platforms are great for their broad audiences, low costs, and high returns. But without careful planning, marketing in these communities can do more harm than good. Here are five tips on how to use your social media effectively.
How many times have you heard the saying “It’s not about what you do but who you know”? -- probably too many to count. Regardless of whether that’s your current business mantra, it's hard to ignore the advantages of tapping into your network. From landing jobs to furthering your career, the benefits of building relationships are undeniable. If you’re thinking, “Well, that sounds easier said than done,” you’re right. But here’s a tool that can lend you a helping hand: LinkedIn Alumni.
500+ LinkedIn connections can open doors. It can lead to more business, new clients, and provide social proof to yourself or organization. However, getting to 500+ connections can seem like a daunting task, especially if you have a business to run. So how can you break through and become a LinkedIn power networker? Here are a few tips to get you to 500+.